Welcome To Arôme Bakery

Welcome to Arôme Bakery - Mercer Street, your little corner of France right in the heart of London. Step inside and let the irresistible aroma of freshly baked pastries and rich coffee greet you. Whether you’re popping in for a quick breakfast, a leisurely brunch, or an afternoon pick-me-up, Arôme offers an authentic French experience filled with warmth, charm, and delicious flavors. From flaky croissants to delicate almond tarts, every bite is crafted to bring a touch of Parisian delight to your day. We’re excited to share our passion for French baking with you and make every visit a cozy, memorable moment.

Contact Us

Phone number:

Address: 9 Mercer St, London WC2H 9QJ


Hours of operation

Monday: Closed

Tuesday: 8:00 AM – 5:00 PM

Wednesday: 8:00 AM – 5:00 PM

Thursday: 8:00 AM – 5:00 PM

Friday: 8:00 AM – 5:00 PM

Saturday: 8:00 AM – 5:00 PM

Sunday: 9:00 AM – 4:00 PM

Arôme Bakery Photos

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Our Story

Arôme Bakery was born from a passion for authentic French baking and a desire to bring a slice of Parisian charm to London. Founded by a team dedicated to traditional techniques, Arôme blends the artistry of French patisserie with fresh, locally sourced ingredients. The bakery’s mission is simple: craft genuine, delicious pastries that transport every visitor to the streets of France with each bite.

Find Your Flavor, Savor the Moment

Arôme Bakery - Mercer Street: A Cozy French Haven in the Heart of London

Nestled at 9 Mercer St, London WC2H 9QJ, Arôme Bakery - Mercer Street stands as a charming corner of authentic French baking right in the bustling heart of London’s Soho. Known for its warm atmosphere and an enticing array of artisanal pastries, this bakery has become a beloved spot for locals and visitors craving a taste of Parisian flair.

Walking into Arôme Bakery, you’re instantly greeted by the heavenly aroma of freshly baked croissants, pain au chocolat, and a selection of other traditional French viennoiseries. Each pastry is crafted with precision, balancing flaky, buttery layers with just the right hint of sweetness or richness. Their croissants are especially popular — golden, crispy on the outside, and melt-in-your-mouth soft inside, a true testament to their commitment to quality and authenticity.

Beyond the classic pastries, Arôme Bakery also offers a variety of delightful treats like their almond croissants and seasonal fruit tarts that showcase fresh, vibrant flavors. Coffee lovers are well taken care of here, too — with expertly brewed espresso, café au lait, and other comforting beverages to complement your pastry pick. The bakery’s menu is simple yet thoughtfully curated, allowing each item to shine and keep customers coming back for more.

The vibe at Arôme Bakery is laid-back and welcoming, with rustic wooden tables and soft, natural lighting that create the perfect setting for a casual morning catch-up or a quiet afternoon break. It’s a place where you can pause from the city’s fast pace, enjoy a warm croissant, and savor a quality cup of coffee, all while soaking in the cozy, European-inspired ambiance.